Identity Branding Marketing Copyright Br

Building your Personal Brand

Apply fundamental brand building techniques to develop your own personal brand proposition and set the direction for your career vision

  1. Understand why building your personal brand is critical to achieving in-role success and your career ambitions, enabling you to more effectively influence others, create direction & drive decision making.

  2. Discover which features and benefits you bring to and is valued by the organisation.

  3. Understand the core values and personality traits you want to display in a professional capacity. How do you want to behave in your day-to-day interactions with others to exemplify your brand? 

  4. Articulate your brand story and how will tell and execute your story to be more effective in their current role and progress in their career.