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The online marketing capability academy where you leave with real work done!
Learn the proven principles, frameworks & tools of strategic brand management AND apply them to your brand along the way.

Are you a





brand marketer with your sights set on a fulfilling career, building meaningful and successful brands?


Are you 




about your professional development, with a hunger to learn and improve your strategic marketing skills so you can be given more responsibility, bigger projects and, get those career runs on the board...


Passion &



Do you

 manage someone who fits this description, and would like to nuture their


Sharpen your capability in developing brand positioning, writing strategic brand plans & inspiring briefs

Be able to think more strategically but act with the agility we need in today's modern world

Immediately apply your learnings to your own brand to create direction & lift your brand's performance

Deliver the type of work and results that help you stand out & have your potential recognised.

Learn at your own pace but also learn with others as you join an active & collaborative cohort of like-minded Marketers


Get the toolkit to build a relevant, distinctive & authentic brand positioning strategy

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Adopt a strategic brand plan framework that uncovers new opportunities, creates direction & delivers results


Keep an eye out for our summer series of short courses

  • Insight Development

  • Brief Writing

  • Portfolio Management

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Why choose


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It is designed especially for ambitious but busy Marketing professionals

  • You will leave every course with work done and ready to implement

  • It is 100% online and on-demand with video modules and interactive workbooks so you can work at your own pace

  • You will join a community of like-minded people to share, learn and network with


You can immediately apply the learnings to your brand to deliver results

  • You will learn the tools & templates I have been using for brand positioning & strategy development in the field for many years. 

  • You will be shown how to complete each tool & template, step by step, with case studies to demonstrate & a Q&A forum to seek feedback

  • The toolkit is yours to take away and use time and time again. 

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why learn with

Anne Ricci?

A former Global Marketing Director
in Brand Managment roles, building brands around the world


Coaching & training marketers


View some of her work & client testimonials here


Anne is also a preferred training supplier with the Australian Marketing Institute where she teaches Strategic Brand Management. 


If you'd like to know more about Anne, check out her Linkedin page.

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“The frameworks, process & tools were clear understandable and really quite simple to apply to our brands.” 

Marketing Manager, Vitaco

Where do I start?

Start with our foundation course Building a Relevant & Distinctive Brand Positioning.


Because a strong brand strategy starts with a strong brand positioning.  It creates a consumer-centric, long term vision that then leads all strategic planning and day-to-day tactics.

Next, register for How to Write a Winning Brand Plan.  This will help you write the plan that will bring your brand vision to life and deliver the growth and results you need

Being 100% online, you can complete the course at your own pace while being encouraged and supported by Anne & your fellow peers with an online coaching & community forum.


Each course takes approx 6 hours to complete the videos and and you have access all course content & the community forum for 6 months. 



Learn how to build a relevant, distinctive & authentic brand positioning strategy

Learn More

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Learn how to write an insight fuelled strategic growth plan for your brand

Learn More

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Cost & Inclusions


Access to your chosen course content hub for 6 months so you can learn at your own pace


A downloadable course manual & adaptable templates. These documents are yours to keep 


Step-by-step video tutorials packed full of the key principles, practical tools, inspiring case studies and exercises to apply to your brand.  They are on-demand so you can learn when and wherever you like!


Lifetime access to a Q&A forum to ask questions and seek feedback from Anne & an active community full of like-minded fellow marketers to learn with and from.  Their questions are the questions you wish you'd thought of asking!

Ask your boss (nicely!) to invest in your career and your professional development for just


$950 per course + GST  

(group/team discounts available)

Interested but you’d like a taste test to see what we are about?

Download our free Brand Positioning Checklist or Brand Plan Guide

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